Push web data into Ometria segments without retyping
Use PixieBrix to customize and automate any tool you already use, right in your browser.
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"PixieBrix has solved one of our hardest operational problems - streamlining communication & product updates across support teams. Tracking and keeping everyone in the loop has yielded better agent performance, customer satisfaction & taken a huge burden off management."

Thatcher Foster

VP, Client Solutions

Top reasons to automate Ometria in the browser
Clip a customer profile from Shopify, Zendesk, or any support tool and create or update the matching Ometria contact in one click, without copy-pasting
Embed an Ometria contact lookup panel directly inside your helpdesk or CRM so agents see lifetime value and segment membership without switching tabs
Trigger Ometria segment updates or tag changes from any webpage using a toolbar button, with no need to navigate the Ometria UI for routine updates
Build reusable data-capture workflows that push form or page data into Ometria via its API without developer involvement
Unlike Zapier or iPaaS, PixieBrix runs in the browser where your team works. Actions fire instantly in context, not via background syncs that are hard to debug
AI Copilot in the sidebar can summarize a customer's order history or support thread and suggest the right Ometria segment or campaign to act on
Integrate Ometria with 3000+ apps
Ometria frustrations that cost your team hours every week
  • Manually re-entering customer data from other tools (e-commerce admin, helpdesk, CRM) into Ometria contacts and segments
  • Context switching between Ometria, your e-commerce platform, and support tools to gather the full customer picture before taking action
  • Copying and pasting segment criteria or audience lists between Ometria and ad platforms, spreadsheets, or BI tools
  • No quick way to create or update an Ometria contact record while viewing a customer profile in Shopify, Zendesk, or another tool
  • Automation segmentation filters behave differently from the main filter UI, forcing extra manual reconciliation steps
  • Creating custom reports requires too many clicks; exporting data is not smooth, leaving users copying results by hand

Chat with AI to create your first custom workflow

Extract the customer name, email, and key order details from this page and format them to create an Ometria contact
Review this customer's purchase history and support history on the page and suggest which Ometria segments they fit
Based on the customer data visible on this page, draft a brief for a personalized Ometria retention email campaign
Pull the order value, SKUs, and customer email from this order page and prepare an Ometria contact update payload
Summarize this customer's recent activity from the page into a one-paragraph profile I can paste into an Ometria note
Look at this customer's behavior on the page and recommend which Ometria lifecycle tags to apply

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Frequently Asked Questions

PixieBrix is designed for teams that want to move faster without heavy engineering effort. It is commonly used by support teams, operations teams, product teams, and technical teams who need to connect tools, reduce manual work, and ensure the right information reaches the right people at the right time.

PixieBrix is a browser-based automation platform that lets you customize how the tools you already use work together. It allows teams to add context, automate workflows, and create guided experiences across apps like support tools, internal dashboards, and SaaS products without building or maintaining custom integrations.

PixieBrix works by layering automation directly into the browser. It can read data from the page you are viewing, connect to APIs, and trigger actions like sending messages, filling forms, or enriching data in real time. This lets teams automate workflows exactly where work is already happening.

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