Turn ActiveCalculator leads into CRM records from any page
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"PixieBrix has solved one of our hardest operational problems - streamlining communication & product updates across support teams. Tracking and keeping everyone in the loop has yielded better agent performance, customer satisfaction & taken a huge burden off management."

Thatcher Foster

VP, Client Solutions

Top reasons to automate ActiveCalculator in the browser
Clip a lead's details from a web page or CRM record and pre-fill a new ActiveCalculator build or send results to a downstream tool. All of this happens without leaving the current tab.
Push ActiveCalculator lead submissions directly into a CRM, Slack channel, or spreadsheet in one click from the browser, eliminating manual copy-paste between tools
Overlay the ActiveCalculator dashboard with contextual data pulled from your CRM or product catalog, so you can build smarter calculators without switching tabs to look up specs or pricing
Connect ActiveCalculator to internal tools that have no Zapier connector. PixieBrix operates in the browser and can send data anywhere your team's web apps accept it.
Unlike Zapier background syncs, PixieBrix acts the moment you're looking at a lead. Every action is in-context, instant, and free of pipeline delay.
AI Copilot in the sidebar can draft follow-up emails or summarize a calculator lead's inputs using the context of the current page
Integrate ActiveCalculator with 3000+ apps
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ActiveCalculator frustrations that cost your team hours every week
  • Calculator results and lead data live inside the ActiveCalculator dashboard; sales reps must manually switch to their CRM to log a follow-up, causing context switching and dropped leads
  • No quick way to pull in context from a prospect's webpage or CRM record when setting up a calculator variant for a specific campaign or audience
  • Copying and pasting calculator lead data (name, email, estimated values) into a CRM, email tool, or spreadsheet is tedious and error-prone
  • Building a new calculator often requires referencing content from another page (pricing docs, product specs) - users must tab back and forth rather than having that context available inline
  • Connecting ActiveCalculator to tools outside the Zapier ecosystem (internal CRMs, bespoke apps, niche SaaS) requires API work that most marketers cannot do themselves

Chat with AI to create your first custom workflow

Summarize this calculator submission - name, inputs, and estimated value - so I can prioritize follow-up
Summarize Calculator Lead
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Write a personalized follow-up email based on the calculator results shown on this page
Draft Follow-Up Email
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Based on the product or service described on this page, suggest fields and formulas for a new calculator
Build Calculator Brief
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Based on the calculator inputs visible here, assess whether this lead meets our ideal customer profile
Qualify Lead
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Pull the pricing variables from this product page so I can use them in an ActiveCalculator formula
Extract Pricing Inputs
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Frequently Asked Questions

PixieBrix is designed for teams that want to move faster without heavy engineering effort. It is commonly used by support teams, operations teams, product teams, and technical teams who need to connect tools, reduce manual work, and ensure the right information reaches the right people at the right time.

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PixieBrix is a browser-based automation platform that lets you customize how the tools you already use work together. It allows teams to add context, automate workflows, and create guided experiences across apps like support tools, internal dashboards, and SaaS products without building or maintaining custom integrations.

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PixieBrix works by layering automation directly into the browser. It can read data from the page you are viewing, connect to APIs, and trigger actions like sending messages, filling forms, or enriching data in real time. This lets teams automate workflows exactly where work is already happening.

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2026 PixieBrix, Inc.