What is Swivel-Chair Integration?
This term comes from early contact-center operations, where agents physically turned from one terminal to another to access different applications. Even today, many teams juggle CRMs, ticketing tools, and spreadsheets that don’t communicate. Without integration, agents manually copy case numbers, update statuses, or check policies - draining time and accuracy. Swivel-chair integration persists because legacy platforms lack APIs or are too costly to merge. Browser-native automation (like PixieBrix) eliminates it by bridging systems at the UI layer, embedding cross-app actions directly into the agent’s workflow.
How It Works Today
- Agent looks up a record in System A.
- Copies data (ID, name, notes).
- Switches to System B to paste or re-enter fields.
- Repeats dozens of times per shift.
PixieBrix replaces steps 2–4 with an automation trigger - collecting the same data through the browser and syncing it automatically.
